Tips on how to run a successful blog.
Basics.
- Practise your writing by correctly spelling and using appropriate grammar everyday.
- Spell check and proof read your posts, I always spell check mine because I'm terrible at it. But you need proof read because if the word is spelt right it won't correct it, sometimes you can also leave notes in or repeat things. If you proof read and people still point out mistakes then sent your drafts to other people, it's better to get an outside perspective.
- Please break up your posts with bullet points, paragraphs, pictures and lists. Anything but a wall of text!
- Use a title that relates to your post, one blogger I used to follow used lyrics as her titles and I barely read any of her posts. A good title means your post is more likely to appear in search engines.
Your blog posts.
- Jot down blog ideas anytime and anywhere, you never know it could lead to your best post yet.
- On a good day you're more than capable of writing a few blog posts, it takes the edge off when you need to update.
- Create a blogging timetable just for yourself, leave days during the week to write posts and update regularly.
- If you leave huge gaps your readers will lose patience but nobody wants to follow a blogger who posts several times a day, this isn't facebook.
- Consider what your readers would actually be interested in, would they be intrigued by a tutorial or by a new outfit post? If you're unsure what your audience likes then try looking at your top posts by using Google analytics or creating a poll.
- Don't use your first draft, reread and leave it for a few days. My posts are always better when I go back to a topic with a fresh mind.
- Avoid writing off topic in the first paragraph, in blog lists and update emails people usually read the first few sentences before clicking. I do this all the time and ruin my preview by gabbing about cats, oops.
- Change the subject occasionally, as much as I love hearing about other people's lives/favourite bands/pattern making I don't want to read about it all the time. Use your blog to help others with tutorials or offer advise.
- Add sharing buttons at the end of your blog, this makes it easier to spread your content around. You and other blogs.
You and other blogs.
- Other bloggers aren't your competition so get to know them and introduce yourself. Good relationships between bloggers means lots of networking and support.
- Make posts that everyone can participate in, you'll discover new blogs and understand your readers more.
- Create a blog roll of your favourite bloggers and get to know them, blogging creates communities.
- Know the difference between commenting and spamming. Comments are a great way to socialise and leave feedback, I appreciate all comments but spam is another thing. Filling out the whole box and including your website is fine, leaving a generic comment and asking a blogger to look at your website is not. It's self-promotion and majority of people will ignore it.
- Always list any sources and credits, link back to the website and make it easy.
Usability.
- Remove the CAPTCHA because it's not necessary, spam isn't as common as you think and it's very simple to remove. If you get spam or unwanted comments then use comment moderation so you can remove with one simple tick.
- Make sure people can actually comment, get a friend to try and comment on your blog to see if it works properly.
- Check that nothing is over five clicks away, your reader will get bored after the third and simply give up.
- Any links should pop up in a new window so your readers don't leave your blog too early.
- Please remove anything unnecessary as many of your readers will experience slow connections, note that I've shrunk my gifs down.
- Check out your blog roll and old posts occasionally, sometimes blogs become inactive or your links no longer work.
12 comments:
Really good post!
But how do you remove the CAPTCHA? I know it can be found somewhere when you edit the settings of your comments and blog posts, but I can't seem to find it.
Pop-up commenting boxes = A++.
It's inconvenient for Bloglovin' users to comment when the comment box is on the page. The little "Next" button leaves and we have to go back to the Bloglovin' site go keep reading through the recent posts.
@ Tenebris In Lux, thank you! Go to your blogger home page, click settings and just below it should be the Comments tab. Press No for Show word verification for comments? And done :)
@ Ashlee, really I didn't know that. I changed mine because it refused to let people comment otherwise o.O
Is that lyrics comment as titles a passive aggressive go at me? Because although I'm no Ultimate Goth Guide, I wouldn't describe my blog as ridiculously unsuccessful.
"Please remove anything unnecessary as many of your readers will experience slow connections."
I totally agree with this as I am in South Africa and many of the connections here are much slower than overseas.
@ The Green Fairy, no it's not and I don't appreciate being accused of that. You might want to reread it because I never claimed you was "ridiculously unsuccessful" and I stopped following the blog. I still follow and read your blog regularly, in fact I didn't even notice you used lyrics as a title.
If I had anything to say I would have said it directly to you on your blog.
@ Lolitadewdrop, I know how you feel my connection is slow sometimes I pick up a book while I wait xD
Well in that case I apologise.
Good post. DEFINITELY agree with the spelling/grammar and layout of blogs... I have unfollowed a few blogs because their spelling/grammar was atrocious and it made my brain hurt. Same with huge walls of texts with sentences that run into each other and no proper use of punctuation. Bleeeh.
very informative, thanks! I fall victim to these mistakes sometimes way too often. ^^'
my blog is over a year old and is far from successful, but my problem is more of being comfortable with how I approach it.
maybe another point would be the overall design of a blog. there were some I never gave a second glance at because their pictures, colors, and overall design gave me migraines. you can only go so far in making your blog look nice, you know?
There are so many good points in this post!! Especially about the spelling: blogs are largely about writing/reading and it really enhances the enjoyment if readers don't have to interpret poor grammar or be distracted from the meaning by misspellings. Of course, writers who are not writing in their native language get a bit of a pass on that.
And yes, yes, yes to links opening in new windows. Some people hate that, but as a Web developer I always try to practice it (although I haven't really done so on my blog, and I need to). I hate it when I assume something has opened in a new window, so I close that window when I am done and then I've lost where I was on the original site.
Oh, and videos (which I put in your category of "anything unecessary"). When people embed videos, even with a fast connection it takes extra time to load the page and usually will cause me to not even read the post. It would be better to provide a link to the video, rather than embedding the video itself (in my opinion!).
How do you add a share button?
How do you get to know other bloggers? Sometimes I feel a bit awkward or more like a suck up by sending bloggers emails saying that I like their blog and ask them questions and such.
Super helpful.
I'm not sure how to disable the CAPTCHA, but I think I've got it.
I agree that spelling makes a huge difference - I can't follow any blogs that I have to interpret!
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